Google updated the Search Central guidelines for controlling how it displays title tags in search. The update didn’t change the guidance itself, but it did make it substantially more straightforward and removed multiple ambiguities in the wording that made it difficult to understand. Google Changes Title Tags Title tags are meta elements whose purpose is […]

Google updated its guidance on product structured data Google Search Central updated its Products Structured Data documentation to clarify the product-related pages that qualify for structured data. Product Structured Data Structured data is a way to communicate information about a web page to search engines. It is not meant to be seen by users visiting […]

Google’s web crawler only uses first 15MB of a page’s HTML to determine rankings, according to help documentation update. An update to Googlebot’s help document contains confirmation that it will crawl the first 15 MB of a webpage and anything after this cutoff will not be included in rankings calculations. Google specifies in the help […]

Google’s John Mueller explains how to use FAQ structured data in everyday content that is not formatted as an FAQ Google’s John Mueller answered a question about FAQ structured data that significantly expanded the kinds of content that FAQ structured data can be applied to, which now includes content that isn’t even in the FAQ […]

Google shares six ways to make your website load images faster and more efficiently. In a new video from Google, Developer Advocate Alan Kent shares six tips for optimizing images for ecommerce websites. While the video is specifically aimed at ecommerce sites, the advice is applicable to any website that serves a large number of […]

Instagram is updating its home feed ranking algorithm and giving a boost to original creations. Instagram’s home feed ranking algorithm is receiving an update that’s designed to boost the visibility of original content. Head of Instagram, Adam Mosseri, announced the ranking change is one component of a larger effort to reward originality and give credit […]

It’s normal for JavaScript-based webpages to appear empty in Google’s cached view, says Google’s Search Advocate John Mueller. JavaScript-based webpages may appear blank or incomplete in Google’s cache, which is normal and not indicative of any problems. This is stated by Google’s Search Advocate John Mueller in the latest installment of the Ask Googlebot video […]

Google rolls out the March 2022 product review algorithm update, adding new criteria to the updates launched last year. Google launches a third product review algorithm update in search results, which builds off of the product review updates introduced last year. The first product review algorithm update, which is designed to reward content with first-hand […]

Yandex issued a statement warning that debt may cause material adverse effect on ability to keep operating Russia’s largest search engine, Yandex, issued a warning March 3, 2022 stating that there are two possible scenarios that could threaten continued operations. Yandex stated that it could operate for many months should either of those scenarios be […]