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Google Updates Article Structured Data Guidelines

Three changes to Article structured data documentation relaxes Top Stories eligibility. Google updated its Article structured data guidelines to reflect that they dropped the AMP requirement and changed the image guidelines for Top Stories eligibility. Three changes to the guidelines make it clear that eligibility for the top stories section that can dominate the top […]

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Google July 2022 Product Review Algorithm Update Rolling Out Now

Google begins rolling out the July 2022 product review algorithm update. Google confirms the July 2022 product review update, the fourth in a series of updates targeting low-quality reviews, is now rolling out. The update begins rolling out today, July 27 and concludes within two to three weeks. Google made the announcement on Twitter while […]

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Google Clarifies Title Tag Guidance

Google updated the Search Central guidelines for controlling how it displays title tags in search. The update didn’t change the guidance itself, but it did make it substantially more straightforward and removed multiple ambiguities in the wording that made it difficult to understand. Google Changes Title Tags Title tags are meta elements whose purpose is […]

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Google Updates Product Structured Data Guidance

Google updated its guidance on product structured data Google Search Central updated its Products Structured Data documentation to clarify the product-related pages that qualify for structured data. Product Structured Data Structured data is a way to communicate information about a web page to search engines. It is not meant to be seen by users visiting […]

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Googlebot Crawls & Indexes First 15 MB HTML Content

Google’s web crawler only uses first 15MB of a page’s HTML to determine rankings, according to help documentation update. An update to Googlebot’s help document contains confirmation that it will crawl the first 15 MB of a webpage and anything after this cutoff will not be included in rankings calculations. Google specifies in the help […]

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Google May 2022 Core Update Complete

Google’s core algorithm update that began rolling out on May 25 has officially completed on June 9. Google confirms the core algorithm update it began rolling out on May 25 is officially complete. Now you can get an accurate assessment of the impact. The announcement of the completed rollout went out at 3:44 a.m. EST, […]

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Google Allows FAQ Structured Data for Non-FAQ Content

Google’s John Mueller explains how to use FAQ structured data in everyday content that is not formatted as an FAQ Google’s John Mueller answered a question about FAQ structured data that significantly expanded the kinds of content that FAQ structured data can be applied to, which now includes content that isn’t even in the FAQ […]

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Image Optimization Tips From Google

Google shares six ways to make your website load images faster and more efficiently. In a new video from Google, Developer Advocate Alan Kent shares six tips for optimizing images for ecommerce websites. While the video is specifically aimed at ecommerce sites, the advice is applicable to any website that serves a large number of […]

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Instagram Changes Ranking Algorithm To Favor Original Content

Instagram is updating its home feed ranking algorithm and giving a boost to original creations. Instagram’s home feed ranking algorithm is receiving an update that’s designed to boost the visibility of original content. Head of Instagram, Adam Mosseri, announced the ranking change is one component of a larger effort to reward originality and give credit […]

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Google Says It’s Normal For Cached JavaScript Pages To Appear Empty

It’s normal for JavaScript-based webpages to appear empty in Google’s cached view, says Google’s Search Advocate John Mueller. JavaScript-based webpages may appear blank or incomplete in Google’s cache, which is normal and not indicative of any problems. This is stated by Google’s Search Advocate John Mueller in the latest installment of the Ask Googlebot video […]

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